Buckle up tight. The alliance between Eduardo Campos and Marina Silva may just raise the game at next year’s Brazilian elections but there are so many ifs and buts on the way that a return ticket on the Titanic might seem a safer bet.
Will they be able to coin an ideologically coherent platform together that can be both pro business and pro green? Brazil’s environmental licensing is seen as profoundly anti-business already.
Can that program be ‘sold’ as a convincing counterweight to the policies of the PT? There is already some hopeful signs of an adoption of orthodox policies here.
How will they overcome their enormous time disadvantages in Brazil’s media?
How will they keep their (highly diffuse) members on board and divvy up the pork?
And will more popular Marina accept the vice role to yield the presidential role to the heftier Campos?
Accusation are already flying that the only thing that unites the alliance is their hatred for Rousseff and that they will fall apart as the necessary, messy compromises take their toll on their united front. Let’s hope they can stay the course and give the PT a well-needed run for their money.